Quotes about Marketing

If we think of ourselves as a corporation, it gives us a healthy distance on ourselves. We're less subjective. We don't take blows as personally. We're more cold-blooded; we can price our wares more realistically. Sometimes, as Joe Blow himself, I'm too mild-mannered to go out and sell. But as Joe Blow, Inc., I can pimp the hell out of myself. I'm not me anymore. I'm Me, Inc. I'm a pro.

I never sell a book. I sell myself. And the way to sell yourself is to be an instrument of love.

I look, absolutely, like I'm going to sell you insurance.

The architect of popular culture is none other than Satan. He is the chief designer and chief marketer, and he has been branding worldliness since the beginning of time. His methods are shifty and constantly in motion, changing fads and trends to keep the world running in circles, trying to keep up with the latest and greatest.

Most women's magazines simply try to mold women into bigger and better consumers.

Nobody's ever tried the peace thing, ... We are selling it like soap.

History will see advertising as one of the real evil things of our time. It is stimulating people constantly to want things, want this, want that.

Big businesses have always had a lot more voice. They can afford advertising; they can afford marketing. But for small businesses, being able to quickly and cheaply connect to customers is a big deal.

It seems to me probable that of all our economic life the element on which we are inclined to place too low an estimate is advertising.

Some manufacturers illustrate their advertisements with abstract paintings. I would only do this if I wished to conceal from the reader what I was advertising.

It's simple,' Kat told them. 'You bombard them with images of what they ought to be, and you make them feel grotty for being the way they are. You're working with the gap between reality and perception. That's why you have to hit them with something new, something they've never seen before, something they aren't. Nothing sells like anxiety.

Marketing is the act of telling stories about the things we make—stories that sell and stories that spread.